2015

Starbucks Rolls Out Mobile Ordering Nationwide September 22, 2015 Starbucks Coffee Company announced the nationwide availability of Mobile Order & Pay on iOS and Android devices, a new feature of the popular Starbucks mobile app that allows customers to place and pay for their order in advance of their visit and pick it up at a participating Starbucks location. Read more... SLGD is inline with this offering to local independent restaurants. Offering online ordering services to local restaurants with managed marketing. Our services include iOS and Android apps, Facebook ordering...

Here's an article from Pizza Marketplace. They make very good points about the restaurant marketing services that we provide. They're talking about the pizza industry and how selling pizza-by-the-slice has its challenges in marketing and ROI. These same marketing practices go for other non-pizza restaurants as well. Best practices for marketing pizza-by-the-slice to customers The strategy behind marketing pizza-by-the-slice comes down to grasping one big-picture perspective (true for marketing any item with a low price point and high level of customization): Every tactic used to market pizza-by-the-slice should focus on increasing...

With our restaurant online ordering system, members sign up and you get the customer's contact information to remarket to them unlike other restaurant online ordering services. Think about it... These other online order services that put your restaurant menu online and get a cut for every sale, are they sharing the customers contact data info with you? Most likely not. Why? Because when customer's use their system they keep ALL of the data...customer contacts AND their buying habits. Our restaurant online ordering services are different. Your restaurant online ordering website...

A 51.2 billion dollar industry. More and more people are eating out than in. It's inconvenience at home and travel when away. Here's an article from the Nielsen Newwire on the growth.  

This article speaks on security, mobile apps and mobile payments. While it speaks of Starbucks and how they are able to corner the market on millennials using their app more than anyone else...it all comes down to starting early in the game and having a product that consumers thrive for and all the while making the app compelling like Greene Turtle Restaurants (I thought Greene Turtle was car wax hmm). The article speaks of restaurant apps and rewards. Just the type of services that we provide to our restaurant customers....

In the U.S., consumers have traditionally used cards with a simple swipe. Unfortunately, magnetic stripe cards have proven susceptible to counterfeit fraud. EMV cards are stepping in as a more secure way to pay. These cards are equipped with a “smart chip” which is capable of much more sophisticated authentication than magnetic stripe cards. Essentially, there is a fully operating computer system embedded in every EMV card. The chip is tamper-proof, making the card nearly impossible to clone. Read more from NPS... If you want to know more or have...

Earlier this year, Domino's CEO Patrick Doyle said 50 percent of its U.S. sales come through digital channels, including smartphones and tablets. The company even has an app for Android Wear and Pebble smartwatches that allows customers to place and track orders. With Domino's as a model for success in mobile ordering, many restaurant sectors have added the feature to become more competitive and increase revenue. Kevin Sanders, vice president of brand marketing for Pita Pit, told audience members about the impact mobile ordering has had on its business and...

By Noah Glass, founder and CEO, Olo July 30, 2015 Source: http://www.mobilepaymentstoday.com/blogs/can-mobile-boost-the-digital-ordering-experience/ Digital ordering has gone through several waves of evolution over the past 15 years, starting with online ordering as the only ordering channel and now spanning multiple ordering channels, with mobile shining in the spotlight. But is mobile the key to digital ordering success? The brief history of digital ordering helps to shed light on the rise of mobile and its role in digital ordering today and in the future. Digital ordering in the restaurant industry began with...

My website has been hacked! Website hacks can be detrimental to you and your website visitors and customers. Cybercriminals compromise thousands of websites everyday. Hacked websites can be visible and invisible to users and can be harmful to anyone viewing the page. For example the hacker may have infected the website with harmful code which in turn can record keystrokes on visitors’ computers, stealing login credentials for online banking or financial transactions. On a lighter note hackers can bring your website offline which can cost you money to get back...

Don't throw away your money. Be very careful this year in spending your marketing dollars. I see so many businesses spending dollars on advertising products that either in my opinion does not work or is not clearly marketing to their target. It sounds good in theory and makes sense but not really. Don't be spontaneous in marketing decisions. Think it through. If your contacted by a rep over the phone have them send you the materials via email so that you can make an informed decision. Tips: -First, before costs,...